Step 1 of 3 — Voice Calibration

Before we write anything

How do you communicate?

This takes 90 seconds. It shapes every output so the messages sound like you — not a template.

How would you describe your natural writing tone?

Pick the one that feels most like you at your best

Direct and brief

Warm and conversational

Thoughtful and precise

Strategic and confident

Curious and exploratory

What do you most want to avoid sounding like?

Select all that apply

A vendor pitching

Overly formal

Sycophantic

Vague or non-committal

Desperate or chasing

Generic / templated

How do you usually open a message?

Straight into it

Hook first

Acknowledge them

Question / observation

What's your typical message length in BD outreach?

Very short (3–5 lines)

Moderate (1 paragraph)

Considered (2–3 paras)

Anything else about your voice? (optional)

Things you always do, never do, or that make your writing distinctly yours

0/300

Step 2 of 3 — The Situation

Now tell me about this message

Who are you writing to, and why?

The more specific you are, the better the output. Don't worry about phrasing — just tell me what's true.

What's the relationship stage?

Stranger

Aware

Warm contact

Dormant

Active relationship

Past client / collaborator

What channel is this message for?

Email

LinkedIn DM

WhatsApp / text

Other DM

What just happened, or what's the trigger for writing now?

Be specific. "Nothing specific — just following up" is also a valid answer.

0/400

What do you want to happen as a result of this message?

Open a conversation

Get a call / meeting

Stay visible (no ask)

Give value (no ask)

Re-engage

Unstick a conversation

Anything specific you know about them that should shape this message?

Their context, challenges, interests, a past conversation — anything relevant

0/500

Please fill in the required fields above before continuing.

Step 3 of 3 — Your Approaches

Thinking about your situation...

Generating 3 strategic approaches